Guide

What happened to the Sheraton Sofia?

The former Sheraton Sofia Hotel Balkan is now Sofia Balkan Palace, out of Marriott since 1 Jan 2023: its history, its name today and top-category hotels nearby.

No. The capital no longer has a hotel from that group. The former one, beside the Rotunda of St George in central Sofia, still trades in the top official category under a new name and is no longer part of the international chain that ran it. Several other top-category hotels in central Sofia offer alternatives.

The short answer on the Sheraton Sofia

There is no Sheraton hotel in Sofia today. The building many travellers still call the Sheraton Sofia Hotel Balkan now operates as Sofia Balkan Palace, which is also its name in the national tourist register. It holds the top official category, and the hotel gives 184 rooms and suites.

The change is more than a new sign. The hotel left Marriott on 1 January 2023, so if you are looking for a Sheraton in Sofia, Bulgaria, to earn or spend chain loyalty points, this building no longer fits. If you want the historic hotel itself, book it under its current name.

History of the building

The building's story runs over several decades:

  • 1956: it opens as Sofia Hotel Balkan.
  • 1986: it becomes a Sheraton, the first hotel in Eastern Europe run by a Western company.
  • Before 2023: its final international affiliation is with Marriott and The Luxury Collection.
  • 1 January 2023: it leaves both and takes the name Sofia Balkan Palace.

The name today

The hotel's name is Sofia Balkan Palace, listed in the national tourist register as СОФИЯ БАЛКАН ПАЛАС. Use that name when you search or book, and treat any listing that still presents it under a Marriott label as out of date.

What has not changed is the building and its address. On site you will find a Technogym fitness centre and ballrooms, and the hotel is not adults-only, so families can stay too.

Where it is and what is next to it

Sofia Balkan Palace stands at 5 Sveta Nedelya Square, 1000 Sofia. The building sits on the remains of a Roman fortress, right beside the Rotunda of St George, and forms part of the President's building complex.

The other hotels in the table below have their own central addresses, on Narodno Sabranie Square, Vasil Levski Square, Gurko Street and Bulgaria Blvd. For help choosing between parts of the city, read where to stay in Sofia.

Other top-category hotels in central Sofia

If you wanted the Sheraton for an international name, Sofia still has several in the top official category; read more about international hotel brands in Bulgaria. All five hotels below are listed in the national tourist register, which also supplies the room counts.

HotelAddressOfficial categoryBoardRoomsSuitsPageBook
Sofia Balkan Palace5 Sveta Nedelya Square5-starBB184History fans, eventsView hotelCheck availability
Grand Hotel Sofia1 Gurko Street, Sredets5-starBB, RO122A mid-sized city stayView hotelCheck availability
InterContinental Sofia4 Narodno Sabranie Square5-starHB194Spa-goers, travellers with a carView hotelCheck availability
Hyatt Regency Sofia1 Vasil Levski Square5-starNot published183Wellness breaksView hotelCheck availability
Hilton Sofia1 Bulgaria Blvd5-starNot publishedNot publishedFamilies, pet owners, business tripsView hotelCheck availability

Not published by the hotel

BB means bed and breakfast, RO means room only and HB means half board. Where the table says ask the hotel, check the meal plan before you book.

  • InterContinental Sofia has the Hexaya Health & Wellness spa, a 24/7 fitness centre, two restaurants and on-site parking.
  • Hyatt Regency Sofia has Ortus Wellness, with an indoor hydrotherapy pool, a hammam and saunas.
  • Hilton Sofia has a Health Club with 24-hour Technogym fitness, a sauna and a steam bath, plus an executive lounge and EV charging. It is family-friendly and pet-friendly.
  • Grand Hotel Sofia is in the Sredets district and is not adults-only. Ask the hotel about facilities.

For the full choice in the capital, see Sofia hotels.

Questions

Is there a Sheraton in Sofia?

No. There is no Sheraton-branded hotel in Sofia now. The building once known as the Sheraton Sofia Hotel Balkan, beside the Rotunda of St George, trades as Sofia Balkan Palace. Other international names in the top official category in the city include Hilton, Hyatt Regency and InterContinental, each with its own hotel.

What is the old Sheraton Sofia called now?

Sofia Balkan Palace. That is the name it took after leaving Marriott on 1 January 2023, and it is also the name in the national tourist register, where the hotel holds the top official category. The hotel gives 184 rooms and suites. Search for that name when you book.

Is Sofia Balkan Palace still part of Marriott?

No. The hotel left Marriott on 1 January 2023 and took its current name at the same time. Treat any listing that still presents it under a Marriott label as out of date, and check the hotel name and terms on your booking confirmation before you pay.

What is next to the hotel?

The Rotunda of St George. The hotel stands right beside it, on the remains of a Roman fortress, and forms part of the President's building complex. Its address is 5 Sveta Nedelya Square in central Sofia, so ask the hotel for walking routes to the other sights on your list.

Which international brands have top-category hotels in Sofia?

Several. Among the hotels above, Hilton Sofia, Hyatt Regency Sofia and InterContinental Sofia all carry international brand names and hold the top official category. Sofia Balkan Palace, the former Sheraton, holds the same category but no longer belongs to Marriott.

The hotels

  • Exterior of Sofia Balkan Palace, Sofia

    Sofia · Capital

    Sofia Balkan Palace

    Sofia Balkan Palace, which calls itself Sofia Hotel Balkan on its own website, stands at 5 Sveta Nedelya Square in central Sofia.

    • 184 rooms
    • Weddings
    • Conference
  • Exterior of Grand Hotel Sofia, Sofia

    Sofia · Capital

    Grand Hotel Sofia

    A city-centre hotel in Sofia, the Bulgarian capital, and its main draw is a central address with a conference centre, a garden and terraces for events, all at the same hotel.

    • 122 rooms
    • Conference
  • Exterior of InterContinental Sofia, Sofia

    Sofia · Capital

    InterContinental Sofia

    A city hotel on Narodno Sabranie Square in Sofia, and the main reason to stay is a capital address with a spa and plenty of space for events.

    • 194 rooms
    • Spa
    • Weddings
  • Exterior of Hyatt Regency Sofia, Sofia

    Sofia · Capital

    Hyatt Regency Sofia

    A city hotel on Vasil Levski Square in central Sofia, and the main reason to stay is a city base with ten event and meeting halls for conferences, company events and weddings.

    • 183 rooms
    • Spa
    • 1 pool
  • Exterior of Hilton Sofia, Sofia

    Sofia · Capital

    Hilton Sofia

    A large city hotel in Sofia, and its main appeal is a well-equipped base for business trips, conferences and weddings in Bulgaria's capital.

    • Spa
    • Family friendly
    • Weddings